SEP 18, 2008

Congrats are in order!

Denny 0 comments

President & CEO

Congratulations to New Xperience Entertainment owners Tamika and Kenneth Bain! Last week was the culmination of almost a year’s preparation for the U.S. launch of Mobile Cinema Park, a product created in Israel for educators and their students. They recognized the value of Cinema Park’s multimedia educational programs (which have been popular in Korea, Poland, Mexico and other countries for years,) and are making them available to US schools, museums and other edutainment venues. And hats off to the Bouvier Kelly team whose skills in branding, art, copy, web design and PR became an integral part of the NXE team. Of the myriad projects that any agency undertakes, none is more demanding or more fun than a product launch. From the audience research to brand development, market segmentation–even the budget constraints–makes introductions exhilarating for the adrenalin junkie in all of us. K-12 students and their teachers will be the ultimate benefactors of Tamika and Kenneth’s entrepreneurial gusto. And we are proud to be part of it!

Visit www.mobilecinemapark.com!

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